Padilla Shortlisted for 2025 SABRE Awards

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Company News

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April 2, 2025

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Padilla is recognized by PRovoke Media as a North American SABRE Award finalist with Jack Link’s in the Publicity Stunt category. Among more than 2,000 entries, the SABRE Awards recognizes superior achievement in branding, reputation and engagement.  

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Jack Link’s invented National Jerky Day, and while past efforts were big on spectacle, they didn’t always drive sales figures worth celebrating. In 2024, Jack Link’s CEO said, “Get as much jerky in peoples’ mouths as possible!” And that is exactly what we did.

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