All Posts by Tameka Davis

Three Important Things to Consider in Wine and Spirits Event Marketing

Over the past six years at the agency, I’ve had the opportunity to work across a variety of industries, from consumer and technology to education and healthcare. Most recently I’ve broadened my ex…
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April Fools’ Day 2016: The Best and Worst Brand Pranks

Well, today is April Fools’ Day. People’s reaction to that news is mixed, depending on whether they are usually the fooler or fooled. One thing remains constant, however: This is the day consumer…
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CES 2016: 3 Tech Innovations Marketers Can Use to Reach Consumers

This week marks the 48th annual Consumer Electronics Show in Las Vegas. As expected, the four-day trade show is full of the top innovations in tech. Gone are the days where products showcased at CES a…
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The Force Awakens: 7 Wine Pairings for the Star Wars Series

This year’s wine harvest has ended early. Though it’s estimated the 2015 harvest came in at approximately 3.8 million tons compared to 3.9 million tons last year, one winery isn’t worried about…
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License to Brew: 3 Ways Beer Partnerships Improve Brand Awareness

According to Global License , food and beverage licensing grew 9.5 percent representing $8.04 billion in licensed merchandise in 2010. It remains to be a growth segment today and increasingly you see…
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Breathe Responsibly: The Future of Booze

These days you can get buzzed from alcohol without ever having a sip of booze. In a time-crunched world, who has time to drink cocktails? Although alcohol vaping and powdered alcohol are still fairly…
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