Manufacturing

The emergence of digital technologies has changed the way manufacturers bring their products and services to market. While new technologies like AI, machine learning and digitalization are transforming the way things are made and solutions are brought to market, companies and organizations can’t overlook the human element. Unless the value of a new offering is communicated clearly in a way that addresses the users’ needs, adoption is at risk.

Padilla has a long track record of helping manufacturers and industrial brands build and share compelling stories that drive action with key audiences. We don’t just dabble in this space. Our team brings decades of combined experience working in the industry – with dozens of brands and organization.

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Because of our relentless focus and interest in industrial environments, we understand the challenges companies face in these industries, such as digitization, changes in the workforce, leveraging industry standards, managing regulatory changes, supplier readiness, supply chain and much more. We bring experience working with brands across the entire supply chain from producers and manufacturers to industrial suppliers, distributors and standards organizations.

Our dedicated team of marketing communication strategists, media relations specialists and technical content creators are known for turning complicated technology and processes into simple, understandable and captivating stories.  

Our key capabilities for industrial and manufacturing clients include:

• Positioning and messaging  
• Media strategy and execution
• Integrated marketing programs
• Content strategy
• Technical writing

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