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Posts by John Anderson

John’s creativity and forward thinking is evidenced by the excellent results he has helped deliver for some of America’s most recognizable corporate brands. Since joining PadillaCRT in 2002, John has successfully helped some of the firm’s highest profile clients garner national media attention. John’s work on behalf of Cub Foods and the Metropolitan Airports Commission in the Twin Cities has earned local and national awards.

All Posts by John Anderson

Keeping it Glocal

June 3, 2014 — Industry Trends

Merriam-Webster has yet to add it to the official dictionary, but the term “glocalization” is being used more and more by marketers. “Glocalization” or “going glocal” means taking a global…