Insights.

I was coaching a leader recently who is preparing for an ambitious three-day workshop with other industry influencers. Her goal: to generate ideas and recommendations for a white paper designed to inf…

Good, fast or cheap – you can pick two. When it comes to marketing research, there is a requisite tradeoff between depth of insight obtained, time and cost. With the advent of AI, researchers natura…

Coaching our leaders and spokespeople on effective communications – presentations, media interviews, town halls, written communications, and other channels – is not just a nice-to-have. It is that…

According to Muck Rack’s recent State of AI in PR report, a whopping 61% of communications pros are already riding the AI wave or gearing up to join the party. It’s clear we see the potent…

If you’re an executive leading your organization through transformational change, it’s likely that change won’t take place unless people UNDERSTAND what you’re trying to accomplish, APPRECIATE…

Before we get started, let’s address one thing: We still need writing skills in 2023. None of us can just ChatGPT our way through day-to-day writing. (You don’t have to take our word for it – re…