Allagash Brewery: A Wicked Good Customer Experience

ALLAGASH-WHITE-BEERIn 2011, I was 25 years old, and I didn’t like beer. I felt confused and disappointed with myself. Beer is a crisp, refreshing, carbonated alcoholic beverage. A staple at summer barbecues for millions of Americans. It’s even acceptable to drink during the day. What was wrong with me? I love wine. I love bourbon. I love tequila. It just makes sense that I should love beer too. And so, during the summer of 2011, I religiously started visiting Rustico, one of my favorite restaurants in Alexandria, and ordering flights of beer, hoping that one day I would discover the game-changer: a beverage that would open my eyes to the crisp, clean delight that America loves so much.

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One day, it happened. The beer that passed my lips was light in color, not bitter, with citrus-notes. It was just so good. That beer was Allagash White, a craft-brewed Hefeweizen from Portland Maine. Ever since, I’ve been dying to visit the brewery. And this past Saturday, my wish came true.

Let me tell you, the folks over at Allagash did not disappoint. The customer experience was incredible, and they weren’t doing anything beyond using their common sense and making great beer.

Here’s how:

If you ever head to Maine (which I highly recommend doing – good for the soul), stop by Allagash to experience it for yourself. Be sure to make your reservation in advance on their website:


Cheers and happy summer!

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