5 New Year’s Resolution Suggestions for CEOs from the Crisis Guy

crisis managementSo the New Year is upon us, and it’s time to start jotting down a resolution or two. For those that sit in the hot seat, allow me to offer you a few suggestions.

  1. Reach out to the CEOs at Volkswagen, Lumber Liquidators and Chipotle and ask these questions:
  1. Check out this FBI report on active shooters in the U.S., and ask yourself, “Could this happen at my company?”
  1. Review the following crisis cases – Target’s data breach, BP’s oil spill and Honda’s airbag debacle – and determine what happened to the CEOs of those companies.
  1. Review your personnel file to determine that last time you participated in hardcore media training.
  1. Breathe easy, because you know you have a solid crisis plan, have trained on that plan recently, have a good spokesperson on stand-by and have the materials you need to respond within the first 30 minutes of a crisis.

If you really want to find out if you’re ready – visit http://crisisiq.padillacrt.com.

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