Yanmar Tractors

In late 2015, Yanmar Tractors selected Padilla to launch a new line of tractors for a new generation of agri-lifers. For more than a century Yanmar has operated under the guiding mantra that “to preserve fuel is to serve mankind.” The new – and stunningly beautiful – YT Series was the latest embodiment of that mantra and was aimed at like-minded, environmentally conscious consumers.

In the first year, Padilla produced a full selection of print, digital and outdoor advertising, sales brochures, dealer recruitment programs and more, all featuring the new tractors and the hard-working people who rely on them to better serve their land.