All Posts by Natalie Glaser

The Importance of Regional Media Pitching

We can all pretty much agree that food and wine are two of life’s greatest joys. And working in food and wine PR has its list of perks, one of which is that there is never a dull moment (and ano…
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On Deadline with Natalie Glaser

Padilla’s Media Relations Consultants represent a group of agency professionals who are delivering top media relations strategies and placements for our clients. This team invests time and expertise…
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How a Casual Media Happy Hour in the Cookery Built Crucial Relationships

Last month, the Padilla team, working alongside our client Ribera del Duero and Rueda, successfully executed a happy hour on a Friday afternoon with wine, travel and lifestyle media. It was a risk to…
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How to Plan for the “Perfect” Media Day

A few months ago, we put together a two-day NYC media tour for one of our Minneapolis-based clients. The goal of their visit was to share with key travel and lifestyle writers all the up and coming fo…
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How to Properly (And Successfully) Pitch an Editor on Social Media

I recently got a “screen time” alert breaking down how many hours I spent on my phone in the past week. It calculated everything from how many times I picked up my phone to the number of hours I s…
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You Asked an Editor to Grab Coffee. They Agreed. Now What?

We live in an age where we mostly communicate with each other through screens: double tap to like a picture, text a friend back who just called you to catch up (guilty), swipe right on a date (guilty…
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