Insights.

All Posts by Kirsten Lesak-Greenberg

Can Health Care Brands Join the Election Conversation?

Like many events this year, the 2020 presidential election is unlike any election we’ve seen before – for many reasons, one of which being the debate over science and health care. We’ve seen lea…
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More than Six Months of COVID-19: How Health Communications Evolved

It’s been more than six months since we learned about the virus that has changed all of our lives. In that time, we’ve clapped for essential workers, watched astronauts launch into space for the f…
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What Can Nonprofits Learn From Dealing With A Public Health Crisis?

New services, new messaging, new virtual workspaces – brands in every industry have been forced to shift. But while we all race to adapt to the new normal brought on by COVID-19, nonprofits in parti…
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Leveraging Top Media Relations Trends for Health

Earlier this week, we posted about the top 5 media relations trends for 2020. For those of us who work in the health industry, there are some clear opportunities to strengthen 2020 media engagement by…
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Leveraging Top Media Relations Trends for Health

Earlier this week, we posted about the top 5 media relations trends for 2020. For those of us who work in the health industry, there are some clear opportunities to strengthen 2020 media engagement by…
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How the New Apple iPhone Health Record Integration is Good News for Your Health System

Yesterday, Apple announced consumers will have the option to download and store their health records directly in Apple’s Health app on their iPhones beginning today. The new feature is still in…
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