All Posts by Carrie Young

Discerning Fact from Fiction in the Face of COVID

“Your COVID-19 test is positive.” Despite my best efforts, I finally heard the words we all have dreaded in late December. When I went to CVS for a rapid test, I was a bit worried about my symptom…
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10 Steps To Developing A Cause-Related Marketing Program

The unfolding events around the world have caused many of us to think about the concept of community through a different lens, and we’re reminded how critical it is to support mission-driven organiz…
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Top 10 Tips For Delivering Virtual Events And Meetings With Impact

Coronavirus continues to disrupt life and has had a major impact on business travel, meetings and events. You may need to change your approach – not just due to current health safety measures, but a…
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It’s Health Care, Stupid

This election year, health care is the #1 issue on voters’ minds In Bill Clinton’s 1992 presidential campaign against George H.W. Bush, campaign manager James Carville’s mantra was “The econom…
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The Complexity Of Being A Health Care Communicator

The cross-over effects of the PESO model and best practices for a multichannel approach to drive business results. Admit it: if you’re a health care communicator, you know that media planning has ne…
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Be Your Own Boss

Along with 19,000 other Springsteen fans, I was lucky enough to see The Boss and the E Street Band perform at the Xcel Energy Center in St. Paul this February. Fair warning: I may never shut up about…
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