Insights.

All Posts by Candice Eley

Avoid the Cultural Flattening Trap in Destination Promotion

The pandemic was a wild ride for the travel, tourism and hospitality industry. The massive losses suffered during lockdowns gave way to massive gains in the last two years, thanks to pent-up demand fr…
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Your Guide to Improving Media Relations in 2023

Setting the stage for media relations success in 2023 begins with understanding the state of journalism. Reporters continue to be stretched thin due to outlet consolidation and are under pressure to p…
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