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Posts by Bob McNaney
“I believe crisis preparedness allows organizations to be their best, even on their worst day." Bob counsels global corporations through crisis situations, conducts crisis training across the country and coaches executives to successfully communicate their messages to various audiences. Bob is a National Emmy Award-winning investigative journalist with 24 years of reporting on his side. His diverse background in media, public relations, spokesperson coaching and issues management have helped him develop a unique skill set ideally suited to provide counsel to Padilla clients. Bob frequently speaks to national and international audiences regarding crisis management.
All Posts by Bob McNaney

Three-Headed Health Care Crisis
May 7, 2020 — Crisis / Media Relations
Life is filled with unintended consequences, and right now we are seeing that play out in the health care world. When managing any crisis, let alone COVID-19, a principle goal is to not create another…
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Important Considerations for Health Organizations Battling COVID-19
April 22, 2020 — Crisis / Media Relations
Organizations large and small in every corner of our country are feeling the impacts of COVID-19 and health care organizations sit on the front lines of this battle. The actions you take within your o…
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The Importance Of Empathy During A Health Care Crisis
October 31, 2019 — Crisis / Media Relations
Like any other industry, health care organizations need to be ready for a crisis to happen at any moment. Its preparedness is particularly important because health care was built to serve people, and…
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Just What the Doctor Ordered – The Right Spokesperson
March 21, 2019 — Crisis / Media Relations
When a physician takes the Hippocratic Oath he or she promises to “do no harm.” Every hospital leader should be listening and learning. Rule Number One: Make sure your spokesperson “does no harm…
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Crisis Response Starts at the Top
January 17, 2019 — Crisis / Media Relations
When working with newly-named chief executive officers, we often hear them wishing for a quiet, clean entry into their new role. But being challenged right at the onset can be a blessing. In fact, whe…
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Preparing for a Crisis: Getting your health care organization ready to respond
August 30, 2018 — Crisis / Media Relations
For a health care provider, a crisis can come from almost any direction and threaten the reputation and trust that have been built over years – or even decades. And, while a crisis or emergency can…
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