All Posts by Anastasia Lopez

3 Tips for Working With Small Businesses

Authentic Transport Fine Art Services may be making big waves in the NYC art handling scene, but that doesn’t mean they don’t feel the same strains as other small businesses. CMO and Execu…
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Social Media: It’s Time to Walk the Walk

How to Bring the Real World and the Online World Together #RockTheVote #GenderEquality #IceBucketChallenge I fully plan on voting in a couple of weeks. I [clearly?] believe in gender equality. I absol…
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3 Tips for Creating Earth Day Campaigns that Work

Earth Day campaigns are hard to pull off. Number one, there’s the believability factor. Do I think your company actually cares about the planet or are you just taking advantage of eyeballs on a time…
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Is the #hashtag dead for marketers?

No. The hashtag has been a befuddling nuance of social media to marketers since the advent of Twitter. What is it? What do we do with it? When do we use it? How can we “own” it? These are…
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10 Quick Tips for Marketing Your Business on Instagram

Easily the most visual of popular social media platforms today, Instagram is a great tool for showcasing a human and relatable side of your business to your target audience. But, like all social media…
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Step Away From the Contest: Taking Social From Good to Great

We’ve all been there. You’re trying to build engagement for your client’s social media community and you’re floating ideas around, circling a few good ones, and then there it is – seeming li…
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